UPM|Mediateca

Imagine living or working in another country, what types of things would you need to adapt to? In this talk I will explore the concept of culture and whether a common culture exists. I will also illustrate the ways in which culture affects people's behaviour, in particular, when doing business. I will provide examples based on my experience of working in a range of countries.Escuela Universitaria de Ingeniería técnica de Telecomunicacion. Video realizado por el Gabinete de Tele-Educación de la Universidad Politécnica de Madrid